A product page on an ecommerce site is the page where potential customers take action and become customers. It’s where the journey begins. Optimizing a product page improves search visibility, ranking, organic traffic, and UX. Unfortunately, most ecommerce stores spend little time on product page optimization. They stick with the default settings, don’t add significant… Continue reading Ecommerce Product Page Optimization Checklist
Buying a website for your business is a beneficial strategy to build authority, get backlinks, drive more traffic, and diversify your portfolio. It’s a common strategy that’s used by a lot of businesses across sectors. Semrush, for instance, acquired Backlinko back in 2022 with its 500K+ monthly organic traffic. It didn’t Backlinko to its main… Continue reading Business’s Guide to Buying a Website
New product launch failure rate is quite high. A study reported that 25% of new SKUs are no longer available for sale after the first year of launch and up to 40% are not purchased after 2 years. Another study reported a failure rate of new products as much as 95%. What goes wrong? Possibly… Continue reading 6 Steps to New Product Marketing Strategy
