Social media is getting popular by the day. However, businesses aren’t moving at the same pace. Up to 40% of businesses don’t have a documented social media marketing strategy. They do have a presence on social media platforms and most of them are quite active. But when you do it without a strategy, you don’t… Continue reading How to Create a Social Media Marketing Strategy
Loop marketing is the new way to connect with your ideal customers in 2026 and beyond. It helps you grow your brand in the age of AI using AI. Marketing, customer interactions, and touchpoints have changed a lot in 2026. Search engines like Google aren’t the first choice of most customers anymore. People now use… Continue reading What is Loop Marketing? Towards Continuous Customer Interactions
New product launch failure rate is quite high. A study reported that 25% of new SKUs are no longer available for sale after the first year of launch and up to 40% are not purchased after 2 years. Another study reported a failure rate of new products as much as 95%. What goes wrong? Possibly… Continue reading 6 Steps to New Product Marketing Strategy
